Blog

Featured

How to Build an Email List, Get More Reviews, and Sell Direct with Story Origin

In this class, I talk with Story Origin’s Evan Gow about how to use email to more effectively market your books. You don’t have to use Story Origin for the material to be applicable / useful. But we also go over ways Story Origin can help you with various aspects of email marketing (and book

read

Advanced Launch Strategies: How to Run a High Budget Book Launch

Here’s a launch strategy and structure you can use for running a high spend ($10k+ budget in the

Book Marketing: What’s Working (and What’s Not) in 2024

Refrains of “that doesn’t work any more” are common when it comes to book marketing. Every year, you’ll

How to Cut Your Book Marketing Time in Half with the 4x AI Workflow

4x Marketing Workflow Class Materials 4x Marketing Workflow Exercises (Google Sheet) 4x Marketing Workflow Prompts (Google Doc) 4x

How to Turbocharge Your Book Marketing with ChatGPT-4

Join the AI Author Accelerator Workshop (closes Thursday at 11:59 PM PST) Slides (Powerpoint) Action Exercises (Google Sheets)

How to Use Amazon Attribution to Track & Improve Ad Performance for Books (2024 Guide)

Amazon Attribution is a (relatively) new feature introduced in late September 2022 for books. It allows you to

Case Study: How to Increase Email Clicks by 70%+

We’ll start with a somewhat controversial statement when it comes to email. Your click rate is vastly more

The 2022 Double Your Productivity Crash Course

Ah, yes. Getting stuff done. Consistently. Perhaps the most elusive of white whales for self-employed creative professionals. But

2021: Year in Review + Three Takeaways

2021 has come and gone, so it’s time to break down what happened in my publishing business for

How to Get More BookBub Featured Deals (2023 Guide)

Ah, the near-mythical BookBub Featured Deal: often whispered about, but rarely witnessed in the wild. Okay, not quite.

The 2023 Book Marketing Crash Course

Welcome to the 2023 Book Marketing Crash Course. This 8,500 word no-fluff guide breaks down the keys to

2020: Year in Review + Three Takeaways

With 2020 in the books, it’s time to break down what happened in my business during one of

Mini Guide: How to Get Legitimate Amazon Reviews for Your Books

Most of us have been there. Acquiring reviews is the bane of the fledgling indie author’s existence. I

Blog

Get the Ultimate Book Marketing Newsletter