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As the title likely suggests, this is the third edition of the Ultimate Guide to Book Marketing. What’s that, you ask?
Well, it’s a comprehensive guide to book marketing, covering everything from marketing strategy to writing a killer blurb to the Amazon algorithms, and much more. Tested over 10+ years of publishing books and working with dozens of authors.
With new strategies and tactics to account for changes to the marketing landscape.
Here are just 5 of the things you'll learn in the book's 40 chapters:
And much more, from how to get a cover that actually sells books (Chapter 24) to the simple formula that underpins 99% of marketing (Chapter 6). All distilled into this no-fluff 80/20 guide.
The Guide: What's Covered in the 40+ Chapters?
Section 1: The 80/20 Overview - the most important 20% you need to know in less than 12 pages
Section 2: Principles - Principles, Strategies, and Tactics - What They Are and Why They Matter
Section 3: 80/20 Productivity - a Simple System for Making Progress
Section 4: Business and Strategy - The 5 Business Keys and Building a Marketing Strategy
Section 5: Branding and Market Research - The 4 Components to Your Author Brand and Why Research is Critical
Section 6: Traffic - How to Drive Eyeballs to Your Books
Section 7: Conversion - Covers, Blurbs, and How to Package Your Book to Sell
Section 8: Profitability - The Overlooked Lever That Can Make or Break Your Career
Section 9: Newsletters - How to Get More Subscribers and Turn them Into Long-Term Fans
Section 10: Promotions & Launches - 6 Tactics for Limited Time Promos or Launches
Section 11: The Ultimate Write to Market Strategy - The Quickest Way to Build a Full-Time Career That I've Found (without getting lucky)
If you read the original, the third edition has been updated with new strategies and tactics to account for the changes to the marketing landscape that have transpired since the first edition's release in 2020.
Coming Soon
eBook
Now Available from the following retailers:
Get the Print version from Retailers
(not currently available)
Word Count: 140,000 words
Not available yet
eBook
Word Count: 140,000 words
Formats: ePub / MOBI / PDF
Get the eBook version (currently only available from Amazon and me. Get the book from me and you'll receive the How to Build to Six-Figures Masterclass)