The 2022 Double Your Productivity Crash Course

Ah, yes. Getting stuff done. Consistently. Perhaps the most elusive of white whales for self-employed creative professionals. But productivity is neither innate nor mythical. It’s just a latticework of learnable sub-skills that can be developed through practice. This guide distills the core tenets of productivity into a flexible, simple system for sustainable, long-term behavioral change…

How to Get More BookBub Featured Deals (2022 Guide)

Ah, the near-mythical BookBub Featured Deal: their power often whispered about, but rarely witnessed in the wild. Okay, not quite. Plenty of authors get Featured Deals. But they’re tough to snag, largely because BookBub Featured Deals are the most cost-effective and powerful paid marketing tool at an independent author’s disposal. They can return 2x, 5x,…

The 2022 Book Marketing Crash Course

Welcome to the 2022 Book Marketing Crash Course. This 7,500 word no-fluff guide breaks down the keys to book marketing into the modestly titled Ultimate Book Marketing Formula. These are the main needle movers that I’ve discovered from publishing my own titles as well as working 1-on-1 with multiple six- and seven-figure authors. The components…

|

Mini Guide: How to Get Legitimate Amazon Reviews for Your Books

Most of us have been there. Acquiring reviews is the bane of the fledgling indie author’s existence. I struggled with it for years; hell, I only cracked the code in 2016, after heading down the review rabbit hole hard. That’s when I learned a surprising truth. If your book isn’t selling, reviews are usually not the…

Mini Guide: How to Use Promo Sites More Effectively

Ah, promo sites. Perhaps nothing gets the yeah, those suck now treatment more often in the indie world. Like most things in this business, their demise has been vastly overstated. Yes, there are a ton of crappy promo sites. Once-effective sites  have dropped off over the years, replaced by new challengers. Other sites were never…

|

Mini Guide: How to Hit the USA Today Bestseller List

Ah, yes: bestseller-dom, that elusive stamp of approval from on-high that our books are, indeed, worthy. Jokes about validation aside, becoming a bestseller does open (small) doors, so it can be worth pursuing under the right circumstances. While the New York Times list is out of reach for all but the bestselling indies (those lucky…