(Almost) Everything You Need to Know About Amazon Ads

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Update July 1: New & Upcoming Material

I’m working on a few new pieces of content / resources for the course that will help you automate significant parts of the research, analysis, and ads management to save you time + improve performance.

July 1 update

Course slides and transcripts are now available in the Resources section.

June 19 update

80/20 Amazon Ads Manager Plugin (AI tool; now available): this is a custom plugin for Claude that I’ve created that uses the processes taught in the course and automates / streamlines huge parts of the workflow. This was originally planned to be just a research skill, but I added in-depth analysis and dashboard reporting components.

BooksFlyer Walkthrough (videos; now available): BooksFlyer allows you to automate your bids via automated rules, dramatically reducing your management time (while improving performance). This walkthrough will show you the specific rules to use and how to set them up.

Amazon Ads Calculator 2.0 (spreadsheet; coming soon): this is a spreadsheet template that allows you to organize and analyze your Amazon data faster and in much more depth than doing it manually.

Course Content

Course Resources & Templates
TRACKING TEMPLATES
Five Keys of Tracking + Tracking Template
(ALMOST) EVERYTHING YOU NEED TO KNOW ABOUT AMAZON ADS: CORE VIDEOS
Automation
Ads Calculator: Walkthrough (Analysis / Data Organization)
BooksFlyer: Walkthrough (Automated Bids Management) 2 Parts
REFERENCE LIBRARY
Ad Setup: Walkthrough Videos 4 Parts
Strategies 1 Part