8: Final Push and BookBub Featured New Release Results (Day 7)

Note: an update to the question raised in the video of whether the Featured New Release goes out worldwide – on the checkout page, BookBub indicates that the New Releases run in the US only. Which explains why it didn’t get any lift in the UK.

BookBub also provides click data on the Featured New Releases; Ritual Demise garnered 1,532 clicks. That’s a CPC of about $0.60 ($920 / 1532), which isn’t terrible in the grand scheme of things, but it’s actually worse than an excellent BookBub PPC Ad. Results will obviously vary, but not a great value for the cost in this instance.